Why Pokémon Presents (February 2022) Is Happening On A Sunday

Why Pokémon Presents (February 2022) Is Happening On A Sunday

The Pokémon Company has announced that the next Pokémon Presents will happen on February 27, which means a major event is happening on a Sunday.

The next Pokémon Presents event is happening on February 27, which means that a major Pokémon showcase is taking place on a Sunday. This might seem like a strange move, as similar events, like Nintendo Directs and the Sony State of Plays tend to happen midweek. There is a good reason why the Pokémon Presents event is taking place on a day of rest, as it relates to the history of the Pokémon franchise.

The Pokémon Presents are The Pokémon Company’s equivalent to Nintendo Directs. Contrary to popular belief, Nintendo does not own the Pokémon franchise. This might seem obvious, but confusion regarding the ownership of Pokémon led to Nintendo’s stock price increasing with Pokémon GO’s launch, even though the company was barely involved with the game. Nintendo Directs generally don’t feature new Pokémon announcements for this reason, especially as a Pokémon Presents gives The Pokémon Company the chance to promote its mobile games, alongside its Nintendo Switch releases.


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The Pokémon Company generally holds a Pokémon Presents event on February 27 and 2022 will be no exception. In a few days’ time, a Pokémon Presents livestream will be broadcast on the official Pokémon social media accounts. The event is meant to run for around fourteen minutes and will feature announcements about new Pokémon content. What’s strange about the event is that it’s running on a Sunday night, which is very unusual for a show of this nature. There’s a reason for this, as the Pokémon Presents is taking place on Pokémon Day.

The Significance Of February 27 To Pokémon Fans

The next Pokémon Presents is taking place on February 27, which is the anniversary of the Pokémon series and is now referred to as Pokémon Day. Pokémon Red and Green were released for the Game Boy on February 27, 1996. These games were localized two years later as Pokémon Red and Blue in the rest of the world. Those who have played the Pokémon games might have noticed that the initial copyright notice lists ’95 and not ’96. There is a reason why the Gen 1 Pokémon games have the wrong date in their introduction. Pokémon Red and Green were initially set to be released during the ’95 holiday season, but they received a very late delay.

Pokémon Red and Green were released to little buzz and the games were initially considered to be a failure. It was due to strong word of mouth that the games built up momentum and started to gather an audience. A few years later, the games and the anime were localized, and the rest is history. Pokémon is the most profitable multimedia entity on the planet, beating out the likes of Stars Wars, the MCU, and Harry Potter. The series has produced best-selling video games, multiple comic books, an anime series that has been running since the late ’90s, numerous movies, and a mountain of merchandise. All of this was possible due to the success of Pokémon Red and Green, which is why Pokémon Day is considered an important event to The Pokémon Company. Pokémon Day is the series’ anniversary and it’s the time when new announcements are most likely to be made.

Why The Pokémon Presents Of 2022 Is Starting So Early

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Pokémon Day in 2022 falls on a Sunday. The Pokémon Company would have easily been forgiven for pushing it back a day, but it seems the intention is to hold a Pokémon Presents on Pokémon Day as planned. The event will take place at 11 pm Japan time, which equates to 6 am PT, 9 am ET, and 2 pm GMT, which might also seem strange to an outside observer, but there is a reason behind it. This time was likely chosen as it’s a happy medium for all of the regions, as the Pokémon Presents is being showcased around the world. Due to the time difference, this means the event will be on early in the morning for people in North America, in the afternoon for people in Europe and the UK, and late in the evening in Japan. There have been other gaming livestreams in the past that have used a similar schedule, as it ensures the maximum number of eyeballs are watching the show, and that there are people around to cover it. The fact that the show is on a Sunday means that there likely won’t be as many people watching the Pokémon Presents of 2022 as there would be if it was on a weekday, but everyone will have the chance to watch the version that is uploaded to YouTube when they have time.

Why Fans Should Tune In For The Pokémon Presents

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What’s interesting about the 2022 Pokémon Day is that The Pokémon Company just had several releases in close succession. Pokémon Brilliant Diamond and Shining Pearl launched in November 2021, while Pokémon Legends: Arceus launched in January 2022. As of the time of writing, there are no more Pokémon games on the schedule for the future, apart from Pokémon Sleep and the unnamed sequel to Detective Pikachu, but these games have received no updates since 2019.

Related: Why Pokémon Black & White Will Likely Get Remakes Too

The announcement of Pokémon Presents caused Gen 9 to trend, as fans believe that the next mainline entries in the series will be revealed. This is possible, but unlikely, considering that several big Pokémon games were just released, so Gen 9 is likely still a year or two away. The Nintendo Switch will likely have the sequel to The Legend of Zelda: Breath of the Wild as its big holiday season 2022 game, so there’s no rush to have a Pokémon game out for November/December.

What’s more likely is that there will be DLC announcements for Pokémon Brilliant Diamond and Shining Pearl, and Pokémon Legends: Arceus, as well as announcements regarding new spinoff titles. There could be a Gen 9 teaser, but the Pokémon Presents event will likely focus on smaller titles and DLC. There are rumors that Pokkén Tournament 2 is in development, which could also be announced during the show. It might also be time for new information about Pokémon Sleep and the Detective Pikachu sequel. Even if Gen 9 doesn’t show, there will still be lots of exciting announcements about new Pokémon content.

Next: Arceus Is Secretly 3 Legendary Pokémon Designs Combined

The upcoming Pokémon Presents event will happen on February 27, 2022.

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Scott Baird
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Scott has been writing for Screen Rant since 2016 and regularly contributes to The Gamer. He has previously written articles and video scripts for websites like Cracked, Dorkly, Topless Robot, and TopTenz.
A graduate of Edge Hill University in the UK, Scott started out as a film student before moving into journalism. It turned out that wasting a childhood playing video games, reading comic books, and watching movies could be used for finding employment, regardless of what any career advisor might tell you. Scott specializes in gaming and has loved the medium since the early ‘90s when his first console was a ZX Spectrum that used to take 40 minutes to load a game from a tape cassette player to a black and white TV set. Scott now writes game reviews for Screen Rant and The Gamer, as well as news reports, opinion pieces, and game guides. He can be contacted on LinkedIn.

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